Creative Director: James Cowen
Producer: James Cowen
I collaborated with Yes Captain developing 3D Motion Graphics for QMS media, an Australian media company specialising in providing their clients and agency partners with engaging, impactful and innovative advertising solutions across their premium outdoor media network.
In order to highlight the three main attributes, the action takes place within a white world, white sky, white ground,white buildings and cars. Three epicenters of colour exist withing this white world, where all the attributes are being shown in different ways. Each epicenter is built upon a letter from the QMS logo. It will be subtle at first, not something the audience will realise until the end with a clever logo reveal.